07/02/12 Eight Wire becomes seven-strong

We’re delighted to welcome graphic designer Katie Puremont to the Eight Wire team.

Katie, a graphic design graduate with five years’ experience in the design industry, becomes our seventh member of staff. She joins us from Cornwall and Devon Media where she worked on leading Cornwall brands such as Cornwall Today and Brides in Cornwall.

Her experience, coupled with an infectious enthusiasm for all aspects of design, makes her well-placed to deliver compelling designs that will transform our clients’ campaigns.

Katie will provide our growing client base with branding concepts and design for a number of applications including print and advertising, websites, social media landing pages and HTML emails.

03/02/12 Cornwall Business Awards

Applications are now being invited for the Cornwall Business Awards. Don't let it pass you by as the window is relatively short before the March 16 deadline.

This county-wide awards scheme is great for putting the successful hard work of Cornwall's business community in the spotlight. The awards night is also a fabulous party and networking opportunity.

If you need a little inspiration or advice, get Eight Wire involved to help you make the most of your submission.

Contact Jamie: jamie@8wire.co.uk for more information.

27/01/12 Media release for Cockwells boat sale successes

Client: Cockwells
Our solution: Securing media coverage

The 2012 Tullett Prebon London Boat Show proved a major success for boatbuilder Cockwells with the sale of two Duchy 27 motor launches valued in excess of £300,000. Naturally, managing director Dave Cockwell was keen to shout about it.

Eight Wire's PR team identified that the success represented a shot in the arm for Cornwall's leisure boat industry as it emerges from the recession with Cockwells taking on two new shipwrights as a result of the sales.

The editor of the Western Morning News agreed, sending a photographer along to Cockwells to capture a unique image for its prominent coverage of the story. Business Cornwall magazine and the Falmouth Packet also featured the news – the latter running it as its main Business page story.

A variety of online media also picked up the story, adding to the positive publicity for the Mylor Creek-based boatbuilder.

Eight Wire developed the Duchy 27 launch campaign in 2011.

23/01/12 External PR for the Collaborate Cornwall Conference

Client: Partner to Succeed by YTKO
Our solution: Media relations and user engagement

Eight Wire's in-house writing team and social media experts spent three months promoting the Collaborate Cornwall event through traditional and new media platforms including regional publications, radio interviews and a social media campaign.

As well as facilitating a live tweet desk during the event, we introduced some touches that would improve engagement such as cookies with the event's twitter tag iced-on. Eight Wire managed the photography (Toby Weller) and podcast (Kernowpods) teams and provided design and print for additional conference collateral.

As the publicity campaign swung into action the conference team soon reached the goal of 150 delegate registrations and then raised it to 200 – a target that was also achieved.

17/01/12 New logo for Flushing Holiday Cottages

Project: Branding and logo design
Client: Flushing Holiday Cottages
URL: www.FlushingHolidayCottages.co.uk
Our solution: A friendly brand to work on and off line

The team behind Flushing Holiday Cottages were well on their way with plans for their new website when they realised the need for a consistent brand to convey the high quality, friendly and comfortable Cornwall holiday cottages offered by the business. Drawing on the beauty of the local area and the charm of the village of Flushing, we incorporated a representation of the local ferry into a brand that hit the nail on the head.

www.FlushingHolidayCottages.co.uk

22/12/12 Tom joins the team

It is with great pleasure that we welcome Tom Bailey to the Eight Wire team as our new PR executive.

Tom, who joins us following a two-year stint with digital marketing agency Guava, has been tasked with developing the Eight Wire PR department.

Having written about everything from the marine industry and retail to poker and video games over a ten-year career, Tom has an adaptable writing style that will help Eight Wire clients of all types to achieve a higher profile through targeted PR.

20/12/11 New Website Bejowan Barns

The new Bejowan Barns website is an excellent showcase for the lovely cottages, and allows visitors to see availability of the accommodation and book their stay online. The fully integrated online booking system along with the user friendly navigation around the site where key aspects of this build. SEO best practice and key word rich text will support the search engine rankings. Look out for Stanley the dog, he follow you around the website.

www.bejowanbarnsholidaycottages.co.uk

03/12/11 Bailey's Open Day

Project: PR
Client: Bailey's Country Store
URL: www.baileyscountrystore.co.uk
Our solution: Some creative thinking and a Donkey

Not every day do we find ourselves at a photo shoot with the models being donkey's. Bailey's Country store in Penryn was keen to promote their Christmas Open Day, and came to Eight Wire to do some PR. Creative brains settled on donkeys as a fun attraction for the whole family and a good picture opportunity for the press.

In the week leading up to the event, our story ran in a number of local papers, and was followed by a well-attended open day, enjoyed by many, including two donkey's who where the stars of the event.

07/11/11 Ben joins the team

We're pleased to introduce Ben Russell, Eight Wire's lovely web developer who isn't like many digital coders we've met before. After training and working in the world of film and television production (not to mention a stint as Russell Brand's personal assistant), Ben's appetite for the digital world finally got the better of him.

We're glad it did because Ben is a talented web developer and a joy to work with. He's dedicated to getting the best out of digital media for Eight Wire's clients. You will have the pleasure of working with him if you choose us for your website or digital marketing campaigns.

02/11/11 Eight Wire wears it pink

We would like to thank everyone for donating to the Breast Cancer Campaign. Here at Eight Wire we donned our pinks on the 28th of October for the National Wear It Pink day. We showed up at many of your doorstep with our collection tin, and were terribly pleased and grateful for the generosity that was displayed.

The lovely folks at Bailey's Country Store donated a scrumptious hamper full of Cornish fresh produce, which was raffled off. The winner was Margaret from BG Electrical, who was terribly pleased. The hamper was presented by Michele from Eight Wire.

www.baileyscountrystore.co.uk

14/10/11 New website for the Heron Inn at Malpas

Project: New website 
Client: The Heron Inn
URL: www.heroninn.co.uk
Our solution: Design and build of new content manageable website

With a spectacular location, the management of this stylish waterside pub came to Eight Wire for their new website. We designed and built them a site that showcases the great experience offered to the pub's customers and gives the owners easy and flexible access to making changes whenever they please.

It has a user-friendly content management system, courtesy of an Eight Wire bespoke WordPress web build. They have everything on the site they need, from contact details and opening hours to their menu and details of lovely walks in the surrounding area.

01/10/11 Welcome Michele

We take great pleasure in welcoming Michele Ferron who joins the Eight Wire team with a wealth of experience in marketing and a great deal of enthusiasm for the digital world.

Michele is looking forward to getting to know our existing clients and meeting new ones as her work progresses. Michele loves helping businesses create innovative and creative marketing plans to grow their business.

With a degree in commercial economics and marketing, and having run her own marketing business in the Dutch West Indies, Michele brings to the team an impressive array of experience in marketing across the marine industry, tourism and event management.

15/09/11 We're looking for another web designer/developer

We thought you might be able to help us in an important search. We're recruiting for a new website designer/developer to join our team and help us deliver high quality websites and HTML emails for our wide range of clients and projects.

Over the last seven years we've gained a reputation for ensuring what we do is perfectly suited the client's needs and highly cost effective. We don't just need anyone. We need a great people person with a proven skills-set who wants to thrive and build their career in web design/development.

We'd value your help spreading the message. If you know someone, please let them know. The full job spec is on our jobs page.

08/09/11 E-marketing campaign for Bailey's Country Store

Project: E-marketing campaign
Client: Royal Bailey's Country Store
URL: www.baileyscountrystore.co.uk
Our solution: Design and management of HTML email template

Eight Wire has recently launched a successful e-marketing campaign for Bailey’s Country Store, Penryn. As email is such an important and cost-effeective method of business communication, it made sense for Bailey’s to target their customers this way. Our solution was to create a customised, image-rich, html email template, using our own mailing system. This is proving a great way of communicating new product news and details of forthcoming events to customers while retaining tight control over their output. Using the Eight Wire HTML emailing system the client can time the arrival on the best day of the week, for maximum response and impact.

If you would like to learn more about customised e-marketing campaigns, please don’t hesitate to contact Eight Wire.

01/09/11 Time to celebrate, Eight Wire is seven

Eight Wire is proud to be marking the completion of its seventh year of marketing businesses in Cornwall and beyond.

In the last seven years we've serviced the needs of more than 500 clients who have commissioned all manner of work from brochures and business cards to branding and public relations. We've also been commissioned to design, write and build more than 120 websites.

We've lost count of the PR column inches we've won, the tweets we've sent, the visitors we've converted, the posts and blogs we've updated, the inbound links we've assured. However, we can tell you that these strategies have proven themselves worthwhile and cost-effective time and again.

Likewise, there's no record of the litres of midnight oil we've burned, the vats of tea we've drunk, the Spotify cul-de-sacs we've dug our way out of and amazing cupcakes from Susan we've munched our way through.

People close to the day-to-day of Eight Wire will have spotted that we're currently in the process of building the team by two people that will take us upto a team of six of us beavering away on the wharf to make other people's businesses work better.

We look to welcoming our new team members and we want to thank all of our clients, new and old, established and startup. We often find ourselves in your company when you're going through exciting, or otherwise challenging, times in your business development. Thanks for being with us for the ride so far, we very much hope you'll continue to choose us to look after your needs in the future.

24/08/11 Summer newsletter for the Royal Duchy Hotel

Project: Summer 2011 Newsletter
Client: Royal Duchy Hotel
URL: www.brend-hotels.co.uk/theroyalduchy
Our solution: Design and print management of newsletter

Eight Wire is delighted to be working with the Royal Duchy Hotel, Falmouth. Part of the prestigious Brend Hotels group, the Royal Duchy Hotel is one of the finest luxury hotels in Cornwall and the Westcountry.

Working within the the brand’s classic and contemporary style, Eight Wire has recently produced a stylish A5, eight-page, roll-fold, summer newsletter promoting the hotel’s forthcoming events, special offers. It reveals the results of the Royal Duchy’s latest exciting project; the complete refurbishment of its reception and foyer.

18/08/11 New team members coming soon

It’s an exciting time at Eight Wire as we’re recruiting two new members of the team to help us grow the breadth and quality of service we bring to our already wide range of clients.

If you have what it takes to be highly flexible, creative in your marketing ideas, and the ability to thrive under pressure, you may like to take a look at our vacancies page

Thanks to the fabulous folk at both Grow Cornwall and Unlocking Cornish Potential for all their support and guidance in helping us steer through this period of growth.

21/07/11 Congratulations Liz – and farewell

After two years of hard work as part of the Eight Wire team, it's time to say farewell, and congratulations, to Liz Parsons who takes up her new appointment as head of marketing at Falmouth Beach Hotel.

Liz, who came to us through the fabulous Unlocking Cornish Potential graduate scheme, has performed brilliantly during her time with us and has worked hard for our clients who will no doubt miss her charm and capable manner.

We are especially proud that, following support and training, Liz achieved her Google accreditation for work in Adwords and search engine marketing which she practised for a variety of our clients. We can't think of anyone better to lead marketing for her new employer.

So long Liz and thanks for everything. We'll miss you.

18/07/11 New website for Duchy Motor Launches

Project: Web presence for range of classic handbuilt motor yachts
Client: Cockwells
URL: www.duchymotorlaunches.co.uk
Our solution: Design and build of new website

Eight Wire has created a stylish website for Duchy Motor Launches, a marque of semi-production motor yachts made by renowned Cornish boatbuilders Cockwells.

Including professional photography taken at an early morning shoot on the Helford River and retro-style artwork by graphic artist William Grill, commissioned through the University College Falmouth Illustration programme, the website captures the timeless elegance of Cockwells' first launch the Duchy 27. 

The site was completed to coincide with an official inaugural visit from HRH The Princess Royal at Cockwells on 18 July.
   

01/07/11 Promoting Pinuccia

Project: Raising the profile of hotel’s classic yacht
Client: Tresanton Hotel
URL: www.tresanton.com
Our solution: Design and print management of brochure, posters and wall panels

Pinuccia is the 48-foot yacht belonging to the Hotel Tresanton, a stunning racing vessel available for day and half day sails in Falmouth Bay, the Carrick Roads and Helford River.

Eight Wire has produced a DL brochure and large format posters and wall panels promoting the Pinuccia, complete with fabulous photography of the yacht being put through her paces in the Fal Estuary.    

16/06/11 Folder and inserts for Armada MH

Project: Printed marketing portfolio to promote products and services
Client: Armada Marine Hydraulics
URL: www.armadamh.co.uk
Our solution: Design and print management of A4 folder and inserts

Armada Marine Hydraulics provide design, installation and consultancy services for superyachts, commercial shipping and shorebased projects around the world.

In need of a new printed marketing pack to outline its principal products and services, Armada asked us to create a branded folder with a set of informative inserts. Keeping the appearance in line with Armada’s website, also designed by Eight Wire, we produced a smart printed portfolio cut with space to hold two business cards.    

27/05/11 Sara chosen to design for 26 Flavours

Sara Pugh, Eight Wire partner and head of design, has been selected to create original artwork for 26 Flavours of Cornwall, a food-themed exhibition to be unveiled in July 2011.

With the Cornish delicacy Yarg cheese as their inspiration, Sara and her writing partner Penny Shuttle are hard at work on their combined exhibition piece – to take the form of a paper table-setting.

Keep up-to-date with the project through the 26 Flavours website and don’t forget to visit the exhibition at Trebah Garden.

13/05/11 Optimum Connect website for Datasharp

Project: Online presence for new superfast broadband product range
Client: Datasharp UK
URL: www.optimumconnect.co.uk
Our solution: Design and build of new website

Optimum Connect is an innovative range of superfast data, voice and internet connections from business telecoms provider Datasharp UK.

Following our design of the Optimum Connect brand, Eight Wire has created a sleek, clutter-free website that explains clearly the many benefits of the OC product portfolio. The website is accessible from the main Datasharp site and features a call back request function.    

18/04/11 Branded folder for Cornwall Marine Network

Project: Folder to hold printed marketing materials
Client: Cornwall Marine Network
URL: www.cornwallmarine.net
Our solution: Design and print management of A4 marketing folder

The work of Cornwall Marine Network helps to keep the region’s extensive marine sector thriving through training and promotion.

Eight Wire has designed a fresh A4 marketing folder for CMN incorporating their brand and ideals. We printed the folder on an environmentally-friendly uncoated stock and sourced a bespoke cutting die to give it a uniquely-shaped folded section inside.

01/04/11 Follow Eight Wire on Twitter

Get up-to-the-minute news straight from the Eight Wire studio by following us on Twitter.

As well as tweeting about our latest projects, each Tuesday we’ll share a bite-sized marketing idea, or Eight Wire Tuesday Twitter Tip (8WTTT), designed to be as easy to do as it is effective.

Click here to follow Eight Wire on Twitter.

18/03/11 Liz becomes Google Adwords pro

Eight Wire’s marketing coordinator Liz Parsons has passed Google certification exams to become qualified in Adwords, Google’s pay-per-click (PPC) advertising program.

Liz runs Adwords campaigns for our clients, including managing their campaign goals, costs and results, providing them with high-quality traffic to their websites. If this sounds like something your business could benefit from, don’t hesitate to get in touch.

04/03/11 Conference website for Ewtec 2011

Project: Conference management website to enable wave energy discussion
Client: University of Southampton
URL: www.ewtec.org
Our solution: Design and build of full conference management website

Chosen to host the 2011 European Wave and Tidal Energy Conference (Ewtec), Southampton University commissioned Eight Wire to deliver a website to manage the event.

We created a fully automated website by adapting the Open Source "Open Conference Systems" software, created by programmers from some of America's and Canada's top universities. The resultant site facilitates everything from planning the conference to organising revisions of scientific papers. It allows scientists to submit papers directly through a dedicated online conference management system and has been built as an investment to allow the management of future occurrences of this semi-annual conference.

18/02/11 PR for Kernow Sausage Company

Project: Marketing and profile raising for Cornish food producer
Client: Kernow Sausage Company
URL: www.kernowsausages.co.uk
Our solution: Writing and distribution of press release, plus photo shoot

Eight Wire has begun working with Kernow Sausage Company, makers of delicious hand-made, locally sourced produce. Our marketing of the company has started with PR for their recent involvement with Roseland Community College, during which head butcher Gavin Roberts traded an in-class sausage cook up for the students’ marketing ideas.

We organised a photo shoot to capture the event and drafted and distributed the release to the local press, which has so far been used in the Western Morning News and the West Briton.      

04/02/11 Optimum Connect brand for Datasharp

Project: Identity for new superfast broadband product range
Client: Datasharp UK
URL: www.datasharp.co.uk
Our solution: Concept and design of new brand

British comms provider Datasharp UK is pioneering business-grade superfast data, voice and internet connections early with a new product range of next-generation technologies named Optimum Connect. Enabling businesses across the country to harness connection speeds never before seen, Datasharp wanted Optimum Connect’s own brand identity to reflect this exciting level of functionality.

We designed the Optimum Connect brand to convey cutting-edge, fibre-optic technology and connectivity dedicated to making businesses work more securely and efficiently.     

21/01/11 Braydilks website

Project: New website for rebranded solicitors
Client: Braydilks
URL: www.braydilks.co.uk
Our solution: Design and build of new website

Eight Wire has launched a new website for Cornish solicitors Braydilks based on the redesigned brand we had already created for the company. Braydilks’ contemporary logo formed the basis of our design for the bright, clean website.

The scrolling banner images on the site have been supplied by third-year University College Falmouth student Emma Atkinson, commissioned by Braydilks as part of the UCF ‘Agency’ scheme. Eight Wire introduced Braydilks to the scheme in which companies submit a creative brief for students to respond to.    

07/01/11 New website for Centris

Project: First web presence for business training consultancy
Client: Centris Training and Development
URL: www.imagocentris.com
Our solution: Design and build of new website

Latvia-based business development consultancy Centris runs customised training programmes and a schedule of courses in sales, marketing, leadership and team building throughout Europe and the Middle East. Partner company Imago Consulting delivers HR management and business support.

Centris commissioned us to create an informative website showcasing its services and international credentials. We developed initial theme ideas to include inspiring scrolling banner images and quotations.

17/12/10 Season's greetings from Eight Wire

With the big day just over a week away, the team at Eight Wire would like to wish everyone a merry Christmas and a happy new year.

Eight Wire will be back in action in January 2011 and we look forward to working with you during the year to come.

10/12/10 Rebrand for Braydilks

Project: Fresh image for local solicitors
Client: Braydilks
URL: www.braydilks.co.uk
Our solution: Concept and design of new brand 

Having practised in Cornwall since 1978, solicitors Braydilks came to Eight Wire for a updated take on their brand and logo.

We turned our initial design ideas and discussion with the partners into a clean modern typographic logo, exploring the uses of font and background colour palettes to ensure the brand communicates the modern firm’s traditional values.

26/11/10 Splanna! programme for CYMAZ

Project: Show programme for Splanna! a one-night performance at Hall for Cornwall
Client: Cornwall Youth Music Action Zone
URL: www.cymaz.co.uk
Our solution: Design and advertising sales of A5 souvenir programme

Cornwall Youth Music Action Zone (CYMAZ) is a charity dedicated to helping young people realise their potential through music and performance. Together with Rogue Theatre, CYMAZ is staging Splanna! (meaning, to shine), a showcase of young Cornish talent at the Hall for Cornwall on Nov 30.

Eight Wire is pleased to have supported CYMAZ through the design, production and ad sales of the glossy Splanna! souvenir programme. We’d like to wish all of the young people taking part in the show the best of luck with the performance.

12/11/10 Brochure website for Visionworks

Project: New website for home entertainment and automation company
Client: Visionworks
URL: www.visionworksav.com
Our solution: Design and build of brochure website

With two showrooms in London, Visionworks offers the latest in audio visual equipment and automation, including home cinema, state of the art lighting and domestic security systems.

Eight Wire has created a brochure website for Visionworks, designed to showcase the technological ingenuity and desirability of their product range. The website features scrolling images in cinema-style widescreen ratios and a sophisticated colour pallette of silver, grey and white, evocative of high-end audio visual technology.   

29/10/10 Publicity and PR for City of Lights

Project: Marketing co-ordination for lantern parade extravaganza
Client: City of Lights Community Interest Company
URL: www.trurocityoflights.co.uk
Our solution: Management and implementation of 12 week marketing campaign

On November 17, lantern sculptures great and small will be paraded through the streets of Truro by artists, school children and community groups as part of the annual City of Lights spectacular. The popular event also incorporates the switch on of the city’s Christmas lights.

The team behind City of Lights needed a fresh take on their marketing for 2010 and commissioned Eight Wire to expand the awareness of the event and its sustainability. Our publicity campaign has included press releases, social media marketing and press and media liaison.    

15/10/10 Design and print for NEA2 conference

Project: Conference materials for marine leisure innovation event
Client: Cornwall Development Company and Cornwall Marine Network
URL: www.nea2.eu
Our solution: Design and production of a branded set of conference materials

A collaboration between Cornwall Development Company, Cornwall Marine Network and Cornwall Sustainable Tourism (CoaST) has formed in support of the Nautisme Espace Atlantique 2 project, an EU funded enterprise set up to expand marine sectors and reduce their impact upon the environment.

Eight Wire designed a set of conference materials for the NEA2 international marine leisure conference, which was held in Falmouth this October. The suite included folders and programmes for attendees and exhibition materials, all printed using environmentally friendly vegetable inks.  

01/10/10 New website for the Key Network

Project: Web presence for new conveyancing network
Client: The Key Network
URL: www.the-key-network.co.uk
Our solution: Design, build and launch of new website

Eight Wire has created a new website for conveyancing group the Key Network, a collaboration of Cornwall solicitors who have united to smooth out the process of property purchasing and sales in Cornwall.

Using the brand we designed for the network, we produced a smart, functional site complete with a content managed section for Key Network members. The website includes details of all solicitors in the network, arranged through a user-friendly interactive map. It also changes in a timed rotation to ensure members have equal exposure.   

17/09/10 Award nominations for Liz Parsons

Eight Wire’s marketing coordinator Liz Parsons is nominated for two awards as part of this year’s Unlocking Cornish Potential graduate recognition and celebration event. Liz, who has been part of the Eight Wire team since July 2009 through the UCP programme, is shortlisted under the Project Management and Commitment to Sustainability categories.

Liz’s UCP placement has seen her develop our on and offline marketing services, particularly social media, pay-per-click advertising and search engine optimisation. Having successfully completed her project early in the year, we were very happy to offer Liz a permanent position with us and we wish her the best of luck at the UCP celebration event and awards ceremony on October 27.        

03/09/10 Product brochure for Inlight Organic Skincare

Project: Printed guide to organic skincare product range for trade customers
Client: Inlight Organic Skincare
URL: www.inlight-online.co.uk
Our solution: Design of six page A5 brochure with six page A5 leaflet insert

Inlight’s organic, homeopathically friendly products are stocked in health and beauty outlets around the country. The skincare company wanted a professionally and ethically produced brochure to introduce their brand and product range to new trade customers.
 
Eight Wire created Inlight’s website so, staying true to the site’s look, style and content, we designed an informative guide to Inlight’s products, awards, company origins and ethos. The brochure and insert were both printed on 100 per cent recycled stock using natural vegetable inks.     

20/08/10 Brand for 2011 European Wave & Tidal Energy conference

Project: Fresh public identity for EWTEC 2011
Client: University of Southampton
URL: www.soton.ac.uk
Our solution: Concept and design of new brand

The Ninth European Wave and Tidal Energy conference, a gathering of leading international scientists and academics, is to take place at the University of Southampton from 5-9 September 2011.

As host of the 2011 conference, the University’s school of Civil Engineering and the Environment asked Eight Wire to give the event an updated identity and logo. We designed a clear, contemporary new brand for the conference, incorporating the idea of waves and motion into the typographic logo.      

06/08/10 2010 Henri Lloyd Falmouth Week handbook

Project: ‘The Book’ for all competitors of Falmouth Week regatta 2010
Client: Port of Falmouth Sailing Association (PoFSA)
URL: www.pofsa.co.uk
Our solution: Design, copywriting, publishing and management of 48 page full colour handbook  

Eight Wire is delighted to have once again produced the official Henri Lloyd Falmouth Week handbook on behalf of PoFSA. A copy of the smart A5 handbook goes to each entry of Falmouth Week, Falmouth Classics and Falmouth Dinghy Week 2010.

In addition to designing, compiling and managing the production of the book, we also wrote lively topical articles, edited all copy and provided advertising space to local businesses connected with Falmouth’s thriving marine sector.

We hope everyone involved had a successful and very enjoyable Falmouth Week.      

23/07/10 Portfolio website for In Casa Interiors

Project: Online brochure website for independent interior designer
Client: In Casa Interiors
URL: www.incasainteriors.com
Our solution: Design and build of new website

In Casa’s Anna Cappuccini creates beautiful residential interiors throughout London and Hertfordshire. She required a cost-effective first website that would give In Casa an all-important online space to display its work tastefully and seamlessly.

We designed an elegant yet economic portfolio site built around In Casa’s project photography, linking the images to fade in and out of one another.

08/07/10 Postcards for UCF Careers Service

Project: Post-graduation careers service postcards
Client: University College Falmouth
URL: www.falmouth.ac.uk
Our solution: Set of two laminated A6 postcards

The Careers Advisory Service at University College Falmouth provides help and guidance for students and alumni up to three years after graduation.

Eight Wire has produced a set of dynamic promotional postcards for UCF to raise awareness of the support available. We intensified the colours of an original image supplied by UCF and created a second postcard design using the Careers Service logo, before adding a glossy laminate finish to both.

18/06/10 New website for Beachside Holiday Park

Project: Website redesign and expansion
Client: Beachside Holiday Park
URL: www.beachside.co.uk
Our solution: Design, build and launch of website

Family-run Beachside Holiday Park offers great value accommodation and camping pitches from an idyllic setting in St Ives Bay. Granted the task of building a new and improved website for Beachside, Eight Wire’s brief was for an attractive, engaging site that would better represent the park and boost bookings.  

Working with Beachside’s existing brand and image library, we designed and wrote new copy for a bright, dynamic site incorporating video, flash images and virtual tours. The new site has an emphasis on interaction throughout, encouraging visitors to book, check availability and sign up to Beachside’s mailing list and social media groups.

04/06/10 Booklet for Cornish Assured Oysters

Project: Brochure promoting oysters with raw food safety certification
Client: Cornish Assured Oysters
URL: www.cornishassuredoysters.co.uk/
Our solution: Design of six page A5 full colour booklet

Cornish Assured Oysters is a new venture supplying oysters certified free of norovirus. Having successfully created the concept for the brand, Eight Wire was also approached to design a promotional booklet.

Using a high quality recycled stock, we accompanied detailed copy about the origins, ethos and science behind Cornish Assured Oysters with beautifully textural images of rock oysters.

21/05/10 Discover Falmouth and Roseland accommodation guides

Project: 2010 publication of two accommodation guides for Falmouth Tourist Information Centre
Client: Visit Cornwall
Our solution: Design and management of one 54 page and one 28 page A5 full colour brochure

For the second year running, Eight Wire has co-ordinated the production of the annual accommodation guides for Falmouth and the Roseland. Both glossy brochures serve as comprehensive handbooks for visitors to each area, featuring only hotels, guestshouses, bed & breakfasts and self catering accommodation quality assessed by either Visit Britain or the AA.

We sourced and laid out all content for over 150 listings for both guides before confirming proofs with each individual accommodation owner. Our smooth running of the project ensured that both guides went to print in time to meet their tight deadlines.

06/05/10 Promotion of day sails aboard ‘Artemis’

Project: Marketing of day sails aboard the tall ship Artemis, visiting Falmouth in June 2010
Client: Falmouth Tall Ships Association
URL: www.tallshipsfalmouth.co.uk
Our solution: Offline and online event marketing campaign

Eight Wire is pleased to be the official marketing agency to support Falmouth Tall Ships Association and its work in bringing tall ships to Falmouth. Working across a range of marketing tools, we are keeping the association's website updated, have organised press coverage, created print media and mounted a popular social media campaign through Facebook.

The magnificent 59-foot vessel, one of the world’s last traditional square-rigged former whalers, is today a luxurious tall ship with her own bar and dance floor. She sailed to and from Falmouth Docks on two spectacular sails in the vicinity of Falmouth Bay on June 12 and 13, 2010.

30/04/10 Brand for collaboration of Cornish solicitors

Project: Public persona for new conveyancing network
Client: The Key Network
URL: www.the-key-network.co.uk/
Our solution: Concept and design of new brand

With the purpose of making property sales quicker and more efficient, solicitors from across Cornwall have come together to form the Key Network. The new alliance approached Eight Wire to create a clear-cut brand and logo.

We developed initial design concepts into an accessible, memorable brand that met the approval of members of the Key Network committee. The brand will go on to become a marque of association that sits comfortably alongside each member’s individual company identity.

23/04/10 New website for Armada Marine Hydraulics

Project: Website renovation and redesign
Client: Armada Marine Hydraulics
URL: www.armadamh.co.uk/
Our solution: Design and build of new streamlined website with bespoke CMS

Eight Wire has created an efficient and polished website for Armada Marine Hydraulics, engineering and design consultants of global hydraulic systems. As a world leader in the field of hydraulics, Armada needed a website that would successfully convey the company’s professional expertise.

Working closely with Armada to reaffirm the company persona, we produced a sleek, restructured website optimised for superyacht and commercial marine hydraulics engineering and with a specially designed content management system. This CMS allows Armada to update the website with corporate news and categorised case studies at liberty.

07/04/10 Raymond Blanc approves oysters brand

Project: Corporate identity for oysters with raw food safety certification
Client: Cornish Shellfish Company
URL: www.cornishassuredoysters.co.uk
Our solution: Concept and design of new brand

Cornish Assured Oysters, a new brand by Eight Wire, is the only scientifically tested assurance marque for top quality native and rock oysters certified free of norovirus, meaning they can be served raw with confidence.

Eight Wire worked alongside the Cornish Shellfish Company to develop a clear communicative brand, ready for a meeting with renowned chef and restaurateur Raymond Blanc, one of the project's supporters. Having exceeded the celebrity chef's high expectations the brand was given the green light. Cornish Assured Oysters are now the preferred choice of Blanc’s flagship two Michelin star restaurant in Oxford, Le Manoir aux Quat’ Saisons.

19/03/10 Pendra Loweth email marketing

Project: Development of contact database for seasonal email marketing
Client: Pendra Loweth Cottages
URL: www.pendraloweth.co.uk/
Our solution: Postal address conversion campaign and targeted suite of HTML emails

Self-catering holiday park Pendra Loweth Cottages sought to expand its email address database. We mounted a successful postal campaign to convert Pendra’s postal addresses to emails of people interested in special offers and last minute deals.

Each respondent received a branded, personalised HTML email relevant to their area of interest and offering them a discounted 2010 cottage break to boost bookings. We now send promotional email campaigns for Pendra on a regular basis.

Click here to join the Pendra mailing list.

26/02/10 E-Commerce website for Inlight

Project: Website redesign and expansion with online store and client interface
Client: Inlight Organic Skincare
URL: www.inlight-online.co.uk/
Our solution: Design, build and relaunch of e-commerce website with custom-made CMS

As creators of ethically-sourced balms, oils and ointments, organic skincare specialists Inlight are led by homeopath Dr Mariano Spiezia. Inlight needed a highly-functional website and online store that would enable the addition and customisation of new content simply and quickly.

Starting with a stylish re-imagining of Inlight’s existing site, Eight Wire went on to build a user-friendly e-commerce facility and a bespoke content management system, giving Inlight the freedom to edit many areas of the site themselves.

12/02/10 Pendra Loweth brochure 2010/11

Project: Brochure redesign and update
Client: Pendra Loweth Cottages
URL: www.pendraloweth.co.uk/
Our solution: Design and management of eight page A5 concertina brochure

A new year requires a fresh brochure and that’s just what Eight Wire have produced for Pendra Loweth, a secluded village of self-catering cottages set in award-winning landscaped gardens.

Developing our original brochure design and content from the previous year, we combined essential tariff and booking information with evocative images of the park at its best. The finished result was printed on a high-quality, recycled stock.

29/01/10 New website for Manage Cornwall

Project: Website expansion and redesign
Client: Manage Cornwall
URL: www.managecornwall.co.uk/
Our solution: Design, build and relaunch of website

Headed by Dr Mairi Mclean, Manage Cornwall offers development coaching, management training and mentoring for businesses and individuals. They needed to build upon their existing website in order to showcase their full range of expertise.

Having designed the Manage Cornwall brand, Eight Wire incorporated its themes and colours into the new site, complete with a beautiful collection of original photography and iconic images of scenic Cornwall.

18/01/10 Meudon Hotel newsletter 2010

Project: Annual newsletter for hotel guests and enquiries
Client: Meudon Hotel
URL: www.meudon.co.uk/
Our solution: Design and management of eight page A5 concertina newsletter with A6 insert

Each year, Meudon Hotel in Mawnan Smith sends its clientele a friendly round up of news, events, offers and information for the coming seasons. For this year’s newsletter, Meudon asked Eight Wire to refresh the format whilst staying true to the hotel’s quintessential style.

Working with Meudon on the content, we designed and print managed an elegant, glossy newsletter complete with images of the hotel’s stunning grounds taken on our recent on-site photo shoot.

16/12/09 Branding for West Cornwall Youth Trust

Project: New public identity for Cornish youth charity
Client: West Cornwall Youth Trust
URL: www.westcornwallyouthtrust.org/
Our solution: Concept and design of new logo

Eight Wire are delighted to be supporting local charity West Cornwall Youth Trust with the design of a new logo and brand.

The Trust provides invaluable financial and emotional backing to socially disadvantaged and differently abled young people throughout West Cornwall. We worked with them to develop a clear, instantly recognisable identity through which the charity can promote their vital work.

30/11/09 New website for Outboard Motor Locks

Project: Online product portfolio for motor lock manufacturer
Client: Outboard Motor Locks
URL: www.outboardmotorlocks.co.uk/
Our solution: Design, build and launch of new website

As specialists in marine outboard security, Outboard Motor Locks wanted a smart yet functional online brochure for their range of in-house designed locks. Having reinforced the brand, Eight Wire created a neat and vibrant website with clear yet detailed pages for each individual product. We also wrote and added new editorial copy throughout the site, fully optimising it for organic searches.

16/10/09 Lyndon Design HTML email invite

Project: Launch night to celebrate new showroom for furniture manufacturers
Client: Lyndon Design
URL: www.lyndon.co.uk
Our solution: Design and distribution of HTML email invitation

A new showroom in London gave furniture manufacturers Lyndon Design the perfect excuse to host an exclusive launch night.

Eight Wire designed and co ordinated an elegant email mailshot inviting clients and guests to toast Lyndon's success at the launch night and managed the responses.

02/10/09 Purely Flowers online portfolio

Project: Online brochure for floristry business
Client: Joanne Cooper
Our solution: Design, build and launch of new website

Eight Wire have created a new online brochure for Falmouth-based floristry Purely Flowers. Joanne Cooper, Purely’s flower designer, needed a simple, cost-effective online platform that would allow the beauty of her work to speak for itself. Using images we produced from an in-house photo shoot, we designed and built a bright, clean brochure-style website that showcases Joanne’s original arrangements.

25/09/09 New website for PSG Cornwall

Project: Website redesign and expansion
Client: PSG Cornwall
URL: www.psgcornwall.co.uk
Our solution: Design, build and relaunch of new website

Local property information firm PSG Cornwall required a strong, informative online presence to showcase their services including home information packs (HIPs) and energy performance certificates (EPCs). Eight Wire provided a total website redesign and relaunch, presenting the information clearly and concisely and optimising the site’s content, structure and natural search position.

17/09/09 PSG Cornwall public relations

Project: Media exposure highlighting company growth
Client: PSG Cornwall
URL: www.psgcornwall.co.uk
Our solution: Creation and distribution of press release with photo shoot

With the recruitment of a new operations manager and a relocation to larger offices, Redruth-based property information specialists PSG Cornwall commissioned Eight Wire to publicise their expansion. We put together a lively press release and carried out an on-location photo shoot to illustrate the story. Thorough PR distribution resulted in liberal coverage of the story by local press.

04/09/09 Purely Flowers photo shoot

Project: Promotional images for new Purely Flowers website
Client: Joanne Cooper
URL: www.purely-flowers.co.uk
Our solution: Studio photo shoot

Eight Wire’s in-house studio was bursting with beautiful blooms as part of the design and build of a new website for flower designer Joanne Cooper and her brand Purely Flowers. Our photographer Matt Tipler captured images of Joanne’s collection which includes original arrangements in silks and naturals and custom bouquets for any occasion. The images form the basis of Joanne’s on and offline portfolio and will feature on the forthcoming Purely Flowers website.

28/08/09 St Mawes & The Roseland Guide

Project: St Mawes & The Roseland accommodation guide
Client: Carrick Tourism
Our solution: Design and management of 28 page A5 full colour booklet

Due to popular demand, Eight Wire has reprinted the trusted accommodation guide for St Mawes and the Roseland, which we originally created in March 2009. We were commissioned to design the new edition of the guide, with original editorial, images and information to truly emphasise all that this beautiful area of Cornwall has to offer.

14/08/09 The Art of Happiness online gallery

Project: Online gallery
Client: Suzanne Crook
URL: www.theartofhappinessgallery.co.uk
Our solution: Design and build of gallery website

Falmouth mixed media artist Suzanne Crook chose Eight Wire to unleash her successful collection of highly original and impressive artworks onto web. A smart yet low-key black background does digital justice to Suzanne's originals, allowing site visitors to view her back catalogue, whet their appetites and commission her for new work.

01/08/09 Brochure for Falmouth Week Regatta 2009

Project:NORSI Booklet.
Client: Port of Falmouth Sailing Association (PoFSA)
URL: www.pofsa.co.uk
Our solution: Design and management of 64 page full colour brochure

As the region’s premiere sailing event, Henri Lloyd Falmouth Week Regatta attracts thousands of sailors, tourists and local visitors every year. The official ‘Notice of Race and Sailing Instructions’ (NORSI) brochure, contains the complete programme of events as well as a wealth of information about local sailing clubs, race rules and event history.

We designed, compiled and managed the production of the brochure from concept through to completion, giving it a fresh look for 2009.

03/07/09 South East Seafood brochure

Project: Brochure promoting line-caught fish.
Client: South East Seafood
URL: www.southeastseafood.co.uk/seafood/
Our solution: Design of double-sided full colour DL

A worthwhile project to promote the environmental and quality benefits of buying line-caught fish, tagged at sea by fishermen before it’s landed was promoted by a special brochure to raise awareness and tingle the tastebuds.

From initial client input, we wrote the copy for, and designed, the brochure in order to best-deliver the information to the target audience and raise interest.